Animal Right Activits have long fought for the disappearance of real Fur and labels like Stella McCartney have even made High-Fashion vegan, but have we taken things to far?
At the Good Fashion Show ethical fashion designers expressed concern about the criminalization of wearing Vintage Fur Coats. Reusing old Fur Coats is more beneficial to the environment than wearing Fake Fur Coats, which are manufactured with harmful chemicals.
Suzanne Rafferty from Fifty-O-Fity, a Vintage Shop, that sells old fur coats and jackets with a part of the profits going to different Charities, said that up to 4500 pounds per month are spent on burning old fur coats by councils. “People feel bad about wearing them and just throw them away”. She also pointed out that a natural fur coat is the best protection against the cold and can keep you from getting ill (saving the environment the chemicals in medicines).
Ruth Millan upcycles fur coats and jackets by embellishing them with sequins, feathers and lace. They look almost new and would be a fashion statement for many years (if I was not a poor student I would have bought one). She thinks that fake-fur is disgusting and that she would rather see people reusing old fur coats than buying artificial fabrics. For her label she also uses old Army Jackets, which she vamps up and turns into new clothing items. She says, that it’s hard to be completely ethical. Although she tries to use materials only from organic or sustainable sources she has to give in sometimes. The studs on her jackets are from a regular manufacturer.
And this is what I’ve discovered apart from new arguments in the fur debate:
Overall the athmosphere at the Good Fashion Show was great and very friendly and business is flourishing: Ayesha Mustafa from Fashion Compassion says that the Label has achieved very much in its one year of existance. Media from around the world has written about it and Livia Firth (Colin Firth’s wife) wore the green Burqa dress for Vogue’s Pre Bafta Dinner this february.
Astonishing was also the diversity of labels and ideas. Kokku is a label dedicated to preserving the Art of Sardinian Filigree making. It shows that sustainable Fashion is much more than just being environmentally conscious, it is also about preserving craftsmanship, traditions and our own culture.
I’ve also fallen in love with Snake & Fairies ’s feather earrings, but I think they would be a little bold for me…
Dress by z-mode.
The event gave the strong message that sustainable Fashion has finally left the era of beige, shapeless shift dresses and awkward patterns behind. At least in terms of Style there is no longer an excuse for not going green and Fairtrade.